It might seem like everyone and their mom is selling a non-fungible token (NFT) these days, but Pussy Riot co-founder Nadya Tolokonnikova is one of the few strategizing beyond the hype cycle. The NFT market is just getting started, but where is it headed? “I’ve been using cryptocurrency before this,” Tolokonnikova told TechCrunch, noting Pussy Riot members have been interested in blockchain technology since around 2015.