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Mobile Advertising In A Nutshell, Android For Show, Apple For Dough

Some interesting numbers from Norwegian browser company Opera today, as their 'State of Mobile Advertising' looks at impressions and revenue in Q4 2012. Much like that great golfing analogy (driving is for show, but putting what wins you the dough), there is a distinct difference in mobile advertising income and expenditures over the two major platforms. And it points to a healthy ecosystem for developers on iOS devices.

 

Deceptive Ads on Seesmic App

Thu, 05/31/2012 - 11:48am — senh
Seesmic Android App

Seesmic, an app on Android that aggregates your activity from social networks, has started to play around with ads on their FREE app. I started seeing them at the top. I didn’t mind them at first because they gotta make money, and I understand that.

 

Apple, Google, and Location: Is It All About Advertising?

Politicians and privacy experts demanded answers of Google and Apple Friday following the discovery that smartphone software from the tech giants regularly transmits information about a user's whereabouts back to the companies.

 

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