Tv, Advertiser | featured news

Super Bowl advertisers seek buzz on social media

Super Bowl XLVI

In the age of Twitter and Facebook, many Super Bowl viewers will use the commercial breaks to go online and see what people are saying about the game. This year, advertisers want them to tweet about their favorite commercials as well.

 

Ear relief: Congress acts to stifle loud TV ads

Ear relief: Congress acts to stifle loud TV ads

Here's a message TV viewers may not want to mute: The days of getting blasted out of one's easy chair by blaring TV commercials may soon be over. The House on Thursday passed a bill that would prevent advertisers from abruptly raising the volume to catch the attention of viewers wandering off when regular programming is interrupted.

 

Subscribe to this RSS topic: Syndicate content