Perception is everything, and brand marketing adds an important element that drives the conversation in all businesses, including NASCAR. Look out your window. That busted-up jalopy crawling up the highway reflects NASCAR’s current Q score, or the measure of familiarity with a brand. The run-up...

Topics:  nascar   brand   
BING NEWS:
  • NASCAR's circus sideshow hijacks prelude to Cup chase for championship
    Perception is everything, and brand marketing adds an important element that drives the conversation in all businesses, including NASCAR. Look out your window. That busted-up jalopy crawling up the highway reflects NASCAR’s current Q score, or the ...
    09/13/2017 - 10:53 am | View Link
  • NASCAR's circus sideshow hijacks prelude to Cup chase for championship
    Perception is everything, and brand marketing adds an important element that drives the conversation in all businesses, including NASCAR. Look out your window. That busted-up jalopy crawling up the highway reflects NASCAR’s current Q score. The run-up to ...
    09/10/2017 - 1:00 pm | View Link
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