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Facebook Flip: Fidelity Funds Exit Early

Facebook

A year after they first began buying Facebook stock, many Fidelity Investments fund managers are shrinking their stakes in the company.

 

Facebook sinks to record low as doubts grow

Facebook

A commerce site called Limited Run, in announcing that it was deleting its Facebook page, claimed that 80 percent of its ad-clicks on Facebook came from "bots" or automated accounts, and only a fifth from genuine users.

 

Maybe Social and Advertising Don't Play Nice Together

Facebook

Facebook’s results illustrated a reality for social media: It’s a soft sell medium in which advertising may not be that interesting or relevant to consumers. This is important because it means the revenue potential for social media companies such as Facebook may not be as high as many people assumed.

Senh: I've been preaching this since ... forever: "Click-thru rates for ads on social networks have always been really low, so they can’t charge nearly as much as Google per pageview. That hasn’t changed since social networks entered the internet landscape and won’t change in the future."

 

Facebook, Twitter and Foursquare as Corporate Focus Groups

Some companies are leaning on social media like Facebook, Twitter and Foursquare for advice on what products to bring to market.

 

Exec who pulled Facebook ads out at General Motors

General Motors

Joel Ewanick, the agent of change brought in by General Motors just over two years ago to shake up its moribund marketing operations, has unexpectedly resigned... One source indicated that it was only decided hours before a press release finally went out that Ewanick’s departure would be described as a “voluntary” resignation. That, said several observers, raises questions about whether there was more behind the departure than simply a disagreement over policy.

 

Dow blows past 13000 on hope for action in Europe

Stock Market

Faced with Facebook, Starbucks and Angela Merkel, the market chose to focus on Merkel. For a second day, the U.S. stock market powered higher after European leaders, including German chancellor Merkel, pledged to protect the union of 17 countries that use the euro. The Dow Jones industrial average blew past 13,000, a key psychological marker that it hadn't hit since early May.

 

Facebook In Free-Fall: Stock At All-Time Low After Swinging To Q2 Loss

Mark Zuckerberg

Facebook‘s first quarterly report is inspiring few new friends. The social network swung to a loss in the most recent period, casting fresh doubts on the company’s ability to monetize its giant user base. The Menlo Park, Calif.-based company posted a $157 million, 8 cents a shares, loss in the quarter, down from a $240 million profit. Excluding hefty stock compensation charges, Facebook earned $295 million, 12 cents a share. That meets the Wall Street forecast.

Senh: Facebook's increased traffic is fool's gold because it's hard to monetize.

 

Facebook, Wal-Mart chiefs meet to "deepen" relationship

Wal-Mart's Facebook page has more than 17 million fans and the company also pays to advertise on Facebook. Expanding its reach online is key for Wal-Mart as shoppers increasingly shop on their computers, tablets and smartphones.

 

Google+: Those who try it, like it (more than Facebook, apparently)

Google+

At least, that’s what the statistics say. According to the American Customer Satisfaction Index (ACSI), Google+ scored a 78 percent customer satisfaction rating. Facebook, on the other hand, languished below the rest of the social media competition at just 61%.

 

Facebook reuses your 'likes' to promote new stuff

Facebook now uses your name to post the things you "liked" maybe long ago, in a way that can get you in hot water in the here and now.

 

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