YouTube/Scott TaipaleBudweiser, the so-called King of Beers, may be on its last kegs. It may seem odd to picture the demise of the flagship brand of the world’s largest beer company. But Anheuser-Busch – the U.S.-based unit of AB InBev – is following in the footsteps that led to the irrelevance of a host of other once-dominant companies – Eastman Kodak, Woolworth’s Department Stores, Bethlehem Steel and Blockbuster Video, to name a few. While AB InBev shareholders are cheering each move to boost short-term profitability by snapping up other companies – including the US$110 billion takeover of rival SABMiller – CEO Carlos Brito may be unwittingly digging Anheuser-Busch’s grave by ignoring long-term trends. How could the rational pursuit of profits and growth through acquisition mean the beginning of the end for Anheuser-Busch? This, we would argue, is a case of disruption theory in action.
The World's Largest Beer Maker Should Be Worried About Its Survival
Feedburner, Business Insider
Wed, 05/04/2016 - 9:08pm
Topics: youtube/scott taipalebudweiser king beers u.s eastman kodak woolworth&rsquo department stores bethlehem steel blockbuster video while ab ceo carlos brito it&rsquo crafting a strategy raw embed harvard business school professor clay michael raynor let&rsquo midwest u.s bill coors adolph coors ceo prohibition customers america pabst schlitz u.s yakima brewing malting inc washington mendocino brewing collectively u.s noted dr martin stack microbreweries u.s disruption n taylor thompson corona stella artois michelob boston beer company&rsquo u.s but ab leinenkugel&rsquo miller lite peroni sabmiller&rsquo millercoors here&rsquo u.s wessell case cigar city brewing tampa bay oskar blues constellation brands ballast point joey redner was cigar if ab watch consumer reports costco sam's club you a i budweiser us anheuser-busch u.s ab inbev or sabmiller ceo carlos brito christensen large coors youtube/scott taipale bud miller in california chasing cigar city cigar and redner city&rsquo percent product brewers consumers model move home trends money result system shun controlled products models people opted number fell
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