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U.S. Online Ad Revenues Hit Nearly $6 Billion In The First Quarter

U.S. Online Ad Revenues Hit Nearly $6 Billion In The First Quarter

Internet advertising revenues in the U.S. hit $5.9 billion for Q1 2010, representing a 7.5 percent increase over the same period in 2009, according to numbers released moments ago by the Interactive Advertising Bureau in tandem with PricewaterhouseCoopers.

 

Ads appear on school websites

Ads appear on school websites

A growing number of school districts facing budget cuts are looking to advertising on their websites as a new revenue source.

 

The Ebert Club & Other Other Alternatives to the Banner Ad

The Ebert Club & Other Other Alternatives to the Banner Ad

I watched Roger Ebert's interview on Oprah the other day where he revealed his new computerized voice put together by processing audio commentaries he did for DVDs. I went to his blog to see if he had anything to add, like he did for the Esquire article. Instead of a reaction entry, I got an entry inviting me to join The Ebert Club, which cost $4.99 for the year for some value-added services.

 

Has Digg Found the Winning Formula for Ads?

Digg took a big risk when they added in-line advertisements that users could digg or bury. Four months later, however, early signs indicate that DiggAds are a win for all parties involved: users, advertisers, and especially Digg.

 

Twitter’s Ad Platform Could Launch Next Month

Twitter’s Ad Platform Could Launch Next Month

It seems as though Twitter is finally ready to get down to business. Following search deals with Microsoft and Google that put the company at break even for 2009 and the recent hiring of a CFO, Twitter is now said to be readying the launch of its long-rumored ad platform.

 

Google's Earnings Soar

Google's fourth-quarter earnings soared as the Internet giant posted strong growth in advertising clicks and avoided big charges that weighed down prior-year results.

 

Inside the Stupidity of Display Ads

Inside the Stupidity of Display Ads

No one clicks on display ads. Why? There's room for improvement.

 

Google’s AdMob Acquisition Meets Opposition from Consumer Groups

Is Google simply buying its way into the mobile advertising market via its $750 million acquisition of AdMob? That’s what two consumer groups allege in a letter sent to the FTC today, as the organization continues to review the deal.

 

Web Advertisers Push to Increase Awareness of Targeted Ads

The Federal Trade Commission has been gently pressuring the Internet advertising industry to reveal more information to consumers about how it collects data and targets ads.

 

Video Professor Tries To Bully Washington Post, Fails

Video Professor continues to be angry that I called them a scam in my original Scamville post. They've gotten nowhere reaching out to me directly (more on that below), so now they've tried complaining to the Washington Post, which has syndicated our content since 2008.

 

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