Mobile Web, Cell Phone | featured news

It is true that the mobile Web is still in its infancy, but given the rate of adoption and innovation in the area, it already deserves a great deal of attention from Internet marketers, regardless of specialism.

Watching video on the vast majority of websites has become possible on a mass market phone. The world's most popular video system, Adobe Flash, can now be played on the HTC Desire.

Comments by Verizon's CFO suggest the company is considering following rival AT&T into a tiered pricing structure for its mobile data services. Verizon Wireless' Chief Financial Officer John Killian suggested the company may consider following a move ...

In time for the widely expected launch of a new iPhone model, carrier AT&T Inc. is pulling in the reins on data usage by its customers with smart phones and iPads....

In December 2009, mobile search engine Taptu found about 326,000 touch-optimized mobile sites on the Internet. By April 2010, this number had grown by over 35%. According to Taptu's latest report, there are now over 440,000 touch-enabled sites on the Web. The annual growth rate for touch-friendly websites is close to 230%.

As smartphones like the iPhone and Android take over the mobile Web, the amount of data traffic going over cellular networks is expected to grow 40-fold over the next five years. UK firm Coda Research Consultancy forecasts that in the U.S. alone mobile handset data traffic will grow from 8 terabytes/month this year to 327 terabytes/month in 2015.

ComScore, a leading Web statistics provider, has joined with Flurry Analytics to provide a more complete picture on the who, what, when, where and how of our use of mobile media. Founded just over a year ago, Flurry has grown immensely and this move will only serve to boost its popularity.

Mobile ad firm AdMob has revealed the dramatic changes the mobile industry has seen in their second annual Mobile Metrics Report, released just this morning. Believe it or not, it was only a year ago that the Motorola RAZR scored as the number one phone here in the U.S. while the iPhone was the only touchscreen device to even make the list of top ten handsets. Only a year later, and so much has changed.

"I didn't really use Facebook that much until I got my iPhone." Sound familiar? That sentiment and variations of it has provided powerful anecdotal evidence over the past several months about the impact smartphones are having on the way people are using the mobile web to connect with others.