Technology, Women | featured news

A report from comScore paints a clear picture of the information superhighway, and women are in the driver’s seat. Statistics related to social Web use show more women visit social networking sites than men (75.8% of women vs. 69.7% of men). Furthermore, women spend 30% more time on social networking sites than men do.

If an agency has ever pitched you on outreach to women's blogs and they don't mention the BlogHer network, there's something wrong with them. BlogHer and its 2,500 contributing blog affiliates are celebrating the network's 5 year anniversary with the combined traffic of 21 million unique visitors per month and some huge lessons learned along the way.