marketing, social networking

Salesforce to Buy Buddy Media in Deal Worth Up to $745 Million

Salesforce.com agreed to acquire Buddy Media in a deal worth as much as $745 million, continuing its rapid expansion into social-media marketing. Salesforce Chief Executive Marc Benioff said the deal will help the company keep up with demand as the online marketing business matures. Chief marketing officers are expected to outpace chief information officers in directing technology spending within the next five years, according to a recent report by industry researcher Gartner.

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Marketing MoviesWithButter.com

Thu, 09/22/2011 - 12:22pm — senh

Long time no blog. Even I wasn’t expecting this long of a hiatus, but maintaining two sites does take a lot of time. I’ve made some minor tweaks to Wopular, but most of my work lately has been focused on MoviesWithButter.com. Here’s what Binh and I have done to promote the site since launching it a couple months ago.

Why Social Media Optimization Needs to Be Done

In this age of advanced technology if you really want to do anything good in your internet marketing career you need to optimize social media keeping in mind your business requirements.

Senh: Damn it. This is spam.

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How Much Is a Tweet Worth? $500, Says Toyota

The car manufacturer is rewarding those who purchase a new Toyota by January 3 with a $500 debit card for tweeting about it.

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The Only People Willing to Pay for Twitter Are Users with over 100K Followers

Mon, 08/02/2010 - 1:53pm — senh

So far, I’ve only heard of two people who are willing to pay for Twitter - Guy kawasaki and Roger Ebert. If you search on Google, you’ll probably find more, but those are the only two I’ve read about. They have one thing in common - they each have over 100,000 followers.

Social Media Players Can Learn From 'Survivor,' 'The Bachelor'

Reality TV offers marketers secrets for social media success.

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Now I Know Why People Don't Put MySpace in the Corner

Mon, 02/08/2010 - 2:25am — senh

On most websites nowadays, you'll see somewhere on the page, usually at the top right corner, links to the site's RSS feed, Twitter account, and Facebook fanpage. I've always wondered why MySpace, being the second largest social networking site by far, isn't on that list.

Want Your Articles on Google Instantaneously? Digg it.

Fri, 08/14/2009 - 11:08am — senh

I'm just starting to submit stories from my blog to Digg, hoping against hope that they'll get some Digg love and drive some traffic back here. So far, no luck. The only Digg love my blog entries get is from me - and ONLY me. But I noticed a nice side effect - articles submitted to Digg almost instantly appear in Google's search results. Nice! Sure, the link goes to Digg, but from there, potential users can get here. It's a good trade-off.

Blogs, tweets, Facebook help extend reach for small business

Charter reservations are sailing in for Free Spirit Yacht Cruises this year despite the turbulent economy, and co-owner Angela Motola-Donofrio attributes it to a social media push.

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