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Advertising billboards similar to those seen in the film Minority Report, which can recognise passers-by, target them with customised adverts and even use their names, are being developed by computer engineers.

Yahoo (YHOO) and Gannett (GCI) announced today that they have formed a local advertising partnership.

Gannet reported a sharply higher profit with a boost from tax gains, while declines in print-advertising revenue eased.

The social-networking site is aggressively pitching to big advertisers like Ford Motor Co. and PepsiCo Inc. the latest in a series of ad formats that tell users which of their Facebook friends have expressed interest in the brand or product featured in the ad.

The California DMV might soon issue digital license plates that display ads when a vehicle is not in motion, as a means to draw in revenue to battle the…

Twitter this week began testing a new type of advertising: “Promoted Trends.” Under the new system, brands can pay to appear below the “Trending Topics,” the most talked-about terms on Twitter at any given moment.

Google blasted Apple's new rules for its iPhone and iPad operating system, saying the changes would prohibit application developers from using Google's advertising technology on the devices.

Last week, media consultant Frederic Filloux argued in his Monday Note and, through syndication, in the Washington Post that the digital ad industry is like an early-stage cancer patient -- already dying but still in denial. And, as the Post called them in its headline, smug.

Google revealed for the first time how it splits advertising revenue with search and content publishers, a move made in response to calls from publishers and regulators for greater transparency.

The surprising endorsement by the Federal Trade Commission of Google’s deal for AdMob follows Apple’s purchase of Quattro Wireless, an AdMob rival.